Welcome to Playworld Middle East!

The world of kids - toys, games and children's lifestyle!

Providing ideas, inspiration, enthusiasm and a unique combination of products, Playworld Middle East is the region's only trade exhibition that presents the latest creative and technological innovations in the toy industry as well as numerous networking opportunities.

Bringing together a vast array of manufacturers, distributors and importers - from small innovative companies to the big chain outlets, Playworld Middle East presents an array of products for kids of all ages - everyting from toys, games, children's furniture to baby articles, dolls, models and so much more.